A warm welcome to all our new and returning community leaders. This week, let's focus on a core principle of effective community management: **clarity of purpose**.
Before you send your next announcement or plan your next event, ask yourself one simple question: "What is the single most important action I want my members to take after reading this?"
Whether it's to RSVP, share feedback, or simply feel informed, defining that purpose first will make your communication shorter, more powerful, and far more effective. It respects your members' time and moves your community's goals forward.
Let's build with intention.